Hugo Boss is a German luxury fashion house established in 1924. Known worldwide for its European-influenced, fashion-forward styles, the brand offers various product lines of clothing, accessories, and fragrances. The company has a license agreement with Procter & Gamble for producing skincare and perfumes under the Hugo Boss brand. In 1984 the first fragrance Hugo Boss for men was introduced on the market and its success helped the company to be listed on the Frankfurt Stock Exchange the following year. Nowadays Hugo Boss continues the tradition of releasing successful and luxury fragrances both for women and men.